If you were thinking you’d get anything different from Eminem in his ninth LP Revival, based off the pre-release singles, you better think again. Aside from the two useful political tunes, “Untouchable” and “Like Home,” the rest is an extended pummeling of hypocrisy in which Eminem attempts to make amends with loved ones he’s wronged but also spits, kicks and screams in vulgar, violent fashion as usual.
“Chloraseptic” causes the first major symptom of Interscope-slash-Eminem-made toxicity by way of gratuitous, inappropriate sexuality and the next comes in the raunchiness of “Remind Me.” The macabre Eminem comes back full force in “Framed,” in the form of a guilty man making a weak plea of innocence on wax. The next three songs continue to unabatedly supply bitter spitting at misperceived enemies (“Nowhere Fast”), objectification of women (“Heat”) and then extreme misogyny (“Offended”). Right before he tries to explain himself in the last two tracks, Eminem admits in such a way that he is literally out of his mind via “In Your Head.”
When all is said and done, all the big name singers, Eminem’s famous wordplay virtuosity and even Rick Rubin’s classic pop-rock resurrections (if you’re into his slightly cheesy style of it) together can’t make up for Eminem’s awful rap persona ruining the vast majority of the project. Once again, his sharp rhyme mechanics have been employed to twist and confuse the minds of listeners. If Eminem continues his relationship with Interscope Records (subsidiary of Universal Music Group, subsidiary of Vivendi SA) or another major label and especially if he continues to pump out filth, his credibility as an integral artist is hereby gone. (1 out of 5 stars)